International
Chodiev Foundation
PR-support of a documentary "Building Trust: Russians in Japan"
• Manage online reputation of the project
• Initiate commentary in federal media
• Attract traffic to the project website
• Initiate commentary in federal media
• Attract traffic to the project website
Objectives
• 18 announcements of special film screenings at the film festival
• 19,000,000 people reached by media coverage
• 413 people participated in the ticket draw for the special screening
• 19,000,000 people reached by media coverage
• 413 people participated in the ticket draw for the special screening
Results